About Ferrum

We give coaches a branded home for their training, and a real business behind it.

Our mission

Most fitness coaches get one of two deals: an all-in-one platform that quietly owns their audience, or a five-figure agency build they can't maintain. Ferrum exists for a third option, an app that's genuinely theirs.

Ferrum gives every coach a branded space inside the Ferrum app: your content, your name and colors, your members. You publish from a purpose-built coach portal; we run the app, the payments and the payouts.

We're a small team, and we're onboarding our founding cohort of coaches now, a first group who get our full attention and help shape what Ferrum becomes.

Our Values

01

Your members, your brand

Members join through your link and see your coaching, your name, your colors, your content. They build a relationship with you, not with a marketplace.

02

You own your business

Your content, your members and their data belong to you, always.

03

Honest economics

One flat rate on member payments, disclosed up front. No hidden per-member fees and no surprise line items.

04

Built for the long run

We run the app, the infrastructure and the updates so your coaching business keeps working while you focus on coaching.